EXPORT STRATEGY

and Business Model to reach Export Readiness and optimize Export Strategy for being ready to compete with domestic/international/global players in selected target foreign market and master best practices.

TARGET:

OBJECTIVE:

Companies from the following business sectors/industries:

> Design, Furnishings & Home Decor
> Home Improvement & Hardware
> Precision Mechanics
> Fashion & Luxury Goods
> Consumer goods
> Tourism and Hospitality
> Building, Construction and Real Estate
> Green Tech & Automation

Aligning corporate culture, corporate functions, production processes and managing change by creating the sense of urgency and the vision for change to strategically address the competitive and selective U.S. market or ASEAN market. designing and implementing the most effective Export Strategy based on the company's potential and objectives.

Our ACTIVITIES supporting Your International EXPORT:

✅ Organizational Analysis of company organization with focus/evaluation on

Export/Internationalization

✅ Product analysis, SWOT analysis and production/supply chain process

✅ Market, Business & Competitive Intelligence of the U.S. market (and target ASEAN

market)

✅ Competitor Analysis, and their different marketing strategies

✅ Selection of products for product positioning in target market

✅ Highlight and optimization of the competitive advantage and the USP, Unique Selling

Proposition that set Company apart from competitors in the eyes of Buyers and

Consumers

✅ Select the most suitable domestic markets within the United States by product

category (same for target market within the ASEAN marketplace)

✅ Define the most effective Market-Entry Method and Business Model according to

business objectives and most effective Marketing Mix

(Product / Price / Place / Promotion)

✅ Brand guidelines for communicating Brand consistently in target market

✅ Concept creation and coordination of the integrated corporate image for Export

✅ Creation of a network of B2B contacts and relations with selected key buyers and key

players functional business development

✅ Optimization of time-to-market and ROI for brand and product positioning in target

market

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